I am a Creative professional with a focus in direction and design for the digital advertising and marketing industries. I have a solid understanding of interactive design process and methodology while being able to provide creative direction and leadership for digital teams. I have both start-up and large agency experience of growing collaborative groups of creative professionals, mentoring their success, and creating exciting work environments for everyone.
Norfolk is my hometown, but I would be willing to relocate for a new opportunity to advance my career.
Marketing Promotion Campaign, Digital Media / Web Video, Digital Video Creation for AR / VR, Mobile App / Web
2019 Acura RDX Campaign
ROLE: Creative Director and Lead Digital Designer
Top Programmatic Creative
2019 Acura RDX Campaign
ROLE: Creative Director and Lead Digital Designer
Marketing Effectiveness
2018 Acura TLX - Orientation Responsive Interstitial Campaign
ROLE: Creative Director
Best Advertising Rich Media Online Campaign
Tootsie Pop Interactive
ROLE: Creative Director
Lynda.com, Udemy.com, Codecademy.com, Harvard EDx
AdobeCS, HTML5, Advanced CSS3, JavaScript, Blender, Substance Painter, UX/UI Design
General Studies
Architectural Drafting and Design
Tapad / Brand Networks, New York, NY
Award Winning Creative Director (OMMA - Top Programmatic Creative + many others).
Project management and creative lead, providing direction and guidance to the Creative Team.
Responsible for scheduling all creative projects and ensuring timely delivery using Salesforce CRM.
Created and Maintained all weekly reports highlighting key departmental stats and milestones.
Lead on Creative Commercialization for Social Media ad formats and platform.
Worked Directly with Platform Vendors (Celtra, Sizmek, Innovid, TreSensa, etc.).
Maintains all Creative Documentation and Internal / Client Facing Websites (Spec Sheets, Sales One Sheets, Demo Library, Confluence, Creative Portfolio).
Maintains Creative relationships and Client / Creative kick-off calls between Sales, Account Management, Advertisers, Media Buyers, and Creative Agencies.
DIA, Inc., Norfolk, Virginia
Design and Develop all key digital media components for our clients. This includes:
· Standard and Rich Media advertisements across all screens in HTML5 and Flash.
· Full website builds in HTML5/CSS3/JS.
· Full website builds using CMS tools such as Wordpress and Joomla.
· Creating HTML email templates.
Lead all digital meetings internally and with clients either for the life of a campaign or continually with retainer level contracts.
Maintaining and reporting all accounts through web analytics.
Work with key media to maintain strong relationships and to stay on top of industry trends.
Works closely with account, creative and measurement teams to ensure media plans and creative/measurement work are strategically aligned and client needs are met.
Responsible for oversight of all program budgets, and overseeing billing.
Lin Media, Portsmouth, Virginia
Design and Develop Rich Media Advertisements for local television market websites and mobile devices.
Create web and mobile landing pages for clients.
Markets include KXAN-Austin, TX, WWLP-Springfield, MA, WPRI-Providence, RI, and WOOD-Grand Rapids, MI.
Team leader; Manage and schedule all digital projects for market assignments. Mentor and develop Junior Designers.
Tremor Video, New York City, New York
Managed an Interactive Creative Team made up of 18 designers and developers creating online video advertisements with exceptional user experience.
Worked closely with Sales Reps, Clients, and Agencies to bring the concepts to our team where I had close oversight on creative and development to a finished project.
Maintained all workflow using SalesForce to distribute projects and deliver through campaign launch.
Researched and worked closely with developers to create new, exciting products and functionalities.
Digital Advertising Campaigns
Web Design and Development Projects